{"id":4758,"date":"2017-09-19T13:07:42","date_gmt":"2017-09-19T11:07:42","guid":{"rendered":"https:\/\/wpkraken.io\/?p=4758"},"modified":"2017-09-19T13:07:42","modified_gmt":"2017-09-19T11:07:42","slug":"google-analytics-wordpress-tracking-code","status":"publish","type":"post","link":"https:\/\/wpkraken.io\/blog\/google-analytics-wordpress-tracking-code\/","title":{"rendered":"How to Setup Google Analytics on WordPress Website"},"content":{"rendered":"Nowadays statistics are very important for companies. Especially when this is your main marketing channel to generate revenue.<\/p>\n

Google Analytics can help you with gathering useful data about users on your website, grow sales, improve your services. Google Analytics is free, so why do not use it if there are no drawbacks?<\/p>\n

In this article, I will show you how to start using Google Analytics on WordPress website.
\n\n

Create account and service in Google Analytics Dashboard<\/h3>\n

Go to Google Analytics Website<\/a>. Click create an account.<\/p>\n

In the first step, you can use your existing Google account to use as Google Analytics account.<\/p>\n

Click Admin<\/strong>, in the Account column<\/strong>, use the drop-down to select the account you want your\u00a0website to be added too or create a new account<\/strong>.
\nSelect Website option<\/strong> and Enter the Account Name<\/strong>, Website name<\/strong>, and URL<\/strong>. One account can have many websites.<\/p>\n

Then Select Industry Category<\/strong> and Country<\/strong>.<\/p>\n

Click Get Tracking ID<\/strong>, accept Service Agreement<\/strong> and copy Website tracking code<\/strong> like this one for example:
\n[k_blog_code]<script>
\n(function(i,s,o,g,r,a,m){i[‘GoogleAnalyticsObject’]=r;i[r]=i[r]||function(){
\n(i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
\nm=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
\n})(window,document,’script’,’https:\/\/www.google-analytics.com\/analytics.js’,’ga’);<\/p>\n

ga(‘create’, ‘UA-106404841-1<\/strong>‘, ‘auto’);
\nga(‘send’, ‘pageview’);<\/p>\n

<\/script>[\/k_blog_code]
\nThe most important part of the code is your websites unique tracking ID. In this example it is set to\u00a0UA-106404841-1<\/strong><\/p>\n

There are few ways that you can integrate Google Analytics into your website. Bellow I describe them all.<\/p>\n

Google Analytics by MonsterInsights<\/h3>\n