In Aria! Care

When the number of COVID-19 infections started to double on a weekly basis, there was no time to lose. We needed to act fast and compromise on some factors of a fully-fledged product, such as the design process, prototyping, and user tests. We knew that functionality was the essence of this project, so we focused on gathering client insight and information from the nurses who’d take part in the project as quickly as possible.

Tight Deadline

In Aria! is an Italian broadcasting company that helps millions around the globe watch live streams of events from anywhere in the world, whether they’re sports, cultural, or political. The company provides the equipment and software required to make it happen.

Though their area of expertise doesn’t involve healthcare, when COVID-19 struck In Aria! saw a business opportunity. They’ve devised a simple project that’d help fight the deadly disease at its worst peak: a solution to deliver COVID-19 tests to those who couldn’t travel or simply didn’t want to spread the deadly disease.

Many Moving Parts

We needed to ensure we had proper geographical data and Italy-specific addresses to prevent long, exhausting, and unprofitable travels. The goal was to create a network of nurses available within a certain radius.

The focus here was also on travel optimization. If planned correctly, a single nurse could perform tests on many patients during one trip. Aria! has also partnered with a car rental company to provide extra vehicles for the nurses—this was another thing to keep in mind when delivering the solution.

A Viable product

With WordPress written in our DNA, we knew there is no faster way to deliver an MVP than with one of WP’s thousands of extensions. We decided to go for Bookly, one of  WP’s most versatile and universal booking solutions, with years of development and numerous businesses to support worldwide.

That gave us the engine to run the product and the base for its design since Bookly is well-equipped for UX due to hundreds of case studies. All that was left to do was adjust the plugin to In Aria! Needs.

The flow, business-wise, had a lot in common with what was already implemented in Bookly; we just needed to improve it and extend it to the requested functionalities. We added an Italy-specific address form, developed the flow of nurse routes optimization, and polished the UX to match the branding.

All that, plus manual testing and instant communication throughout the development process, was done in a month! Impressive, isn’t it?

Results

A complete, working platform that answers a burning society issue with simple, optimized solutions.